Dodge is putting real money on the hood, and the math is simple: buy a gasoline-powered 2026 Charger and collect $10 for every horsepower under the hood. The Power Dollars program returns July 9 and runs through August 3, 2026, covering the SIXPACK-powered Charger R/T, R/T Plus, Scat Pack, and Scat Pack Plus.
The numbers work out to $4,200 off the 420-hp Charger R/T and $5,500 off the 550-hp Scat Pack. Both figures apply to retail purchases only; lease deals are excluded. With the Scat Pack allowance applied, Dodge pegs the effective price below $49,500, excluding destination, taxes, titles, and fees.
Dodge CEO Matt McAlear framed it plainly: “Nobody rewards horsepower like Dodge. Our customers relish power, and Power Dollars helps give them more for less.” That quote is marketing, but the discount is real. The broader incentive market offers some perspective: across 88 vehicles carrying manufacturer cash in July 2026, the average deal runs $3,205, with only 12 exceeding $5,000. Dodge is landing the Scat Pack at the top of that range.
The two engines doing the work here are meaningfully different animals. The Charger R/T runs a twin-turbo SIXPACK engine producing 420 hp and 468 lb-ft of torque. Step up to the Scat Pack and you get the 3.0-liter twin-turbo SIXPACK high-output engine, Dodge’s most powerful Hurricane variant in current production, at 550 hp and 531 lb-ft. Both Chargers come standard with all-wheel drive and the ability to shift to rear-wheel drive when the situation calls for it. The body choice, two-door coupe or four-door sedan, stays the same across both trims.
Dodge has been aggressive about reminding buyers that the Scat Pack’s 550 hp sits at the top of the under-$55,000 segment, a claim it keeps repeating in its marketing. The Power Dollars program is designed to widen that gap further, bringing the effective Scat Pack price down to territory where the performance-per-dollar argument gets harder to argue with.
The promotion does not extend to the all-electric Charger Daytona Scat Pack, which makes 670 hp but runs on a different powertrain architecture entirely. The Daytona’s buyers are shopping a different proposition; this program is specifically engineered to move the gasoline cars. Buyers who do purchase a SIXPACK Scat Pack, Charger Daytona Scat Pack, or a Durango SRT Hellcat still receive one day of performance driving instruction at Radford Racing School as part of the purchase.
Five and a half thousand dollars off a muscle car with 550 hp is the kind of incentive that tends to clear lots quickly. Dodge has until August 3 to find out how many buyers were waiting for exactly this push.
Source: Dodge. Images courtesy of Dodge.
