Stellantis is deploying €60 billion through 2030 to expand its product lineup and lift revenue from €154 billion in 2025 to €190 billion, a 23% increase, the company announced at its Auburn Hills investor day. The five-year plan, FaSTLAne 2030, centers on a portfolio restructure that designates four brands as global volume leaders while regional brands and luxury nameplates work from the same shared platforms.
The product offensive comprises 60 new vehicles and 50 significant updates, split across 29 battery-electric vehicles, 15 plug-in hybrids or extended-range electrics, 24 full hybrids, and 39 internal-combustion or mild-hybrid models. By 2030, half of global volume will be built on three platform families, including the all-new STLA One architecture. The company expects a 7% adjusted operating margin by 2030, with North America specifically targeted at 8% to 10%.
The portfolio tier system assigns 70% of brand and product investment to four global brands (Jeep, Ram, Peugeot, FIAT) and the Pro One commercial vehicle unit. Five regional brands (Chrysler, Dodge, Citroën, Opel, Alfa Romeo) use the same global platforms but add regional differentiation. DS and Lancia become specialized brands managed by Citroën and FIAT, while Maserati gets two new E-segment vehicles with a detailed roadmap scheduled for December 2026 in Modena.
North America receives 60% of the €36 billion allocated to brands and products. The region’s plan calls for 11 all-new vehicles and 35% more volume, expanding market coverage by 50%. Seven products will be priced under $40,000 and two under $30,000. Stellantis reached 8.7% U.S. market share in September 2025, its highest monthly mark in 15 months.
The partnerships disclosed go beyond the usual supply-chain statements. Through Leapmotor International, which Stellantis owns at 51%, the company plans joint purchasing with Leapmotor to leverage combined supplier bases and share capacity at the Madrid and Zaragoza plants in Spain. A second China venture with Dongfeng will produce two Peugeots and two Jeeps for China and export markets, plus a planned 51%-Stellantis-owned European joint venture for distribution, engineering, sourcing, and capacity sharing at the Rennes plant in France. Tata partnerships strengthen Asia Pacific, Middle East and Africa, and South America through shared manufacturing, supply chain, product, and technology. Jaguar Land Rover discussions center on product and technology development in the U.S.
The manufacturing footprint plan cuts European capacity by more than 800,000 units through plant repurposing (Poissy in France) and partnership capacity usage (Madrid, Zaragoza, Rennes), targeting 80% utilization in Europe by 2030, up from 60% currently. U.S. capacity utilization is also projected at 80% by 2030. The Middle East and Africa region is expected to reach full utilization by 2030 through localized production.
The execution targets are aggressive: vehicle development cycles compressed from 40 months to 24, top-quartile quality performance across all regions, and €6 billion in annual cost savings by 2028 from the Value Creation Program. The company has 120 AI applications deployed across operations.
CEO Antonio Filosa framed the plan as a balance of global scale and regional authority. Decision-making shifted to regional teams last year, and FaSTLAne 2030 formalizes that structure with regions empowered to deploy global assets according to local market realities. The question is whether 60 launches and 50 updates in five years, executed at 24-month development cycles by a company working through capacity rationalization and partnership integration, leaves margin for the delays that typically accompany portfolio expansions of this scale.
Source: Stellantis. Images courtesy of Stellantis.
