Blue 2027 Subaru Ascent driving on mountain highway at dusk with illuminated valley town visible in distant background.

2027 Subaru Ascent Starts at $40,795, Adds USB-C Ports and Interior Light Kill Switch

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Subaru prices the 2027 Ascent from $40,795 to $51,995 across five trims. New features include USB-C charging ports and an interior light disable switch.
Blue Subaru SUV parked on rural gravel road with mountains and grassland in background, representing 2026 IIHS teen driver s…

Subaru Lands Nine Models on 2026 IIHS/Consumer Reports Teen Driver List, Down from 14...

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IIHS and Consumer Reports name nine Subaru models for teen drivers in 2026. Five earn 'Best' designation; list includes Crosstrek, Forester, Solterra

2027 Subaru BRZ Starts at $36,140, Adds Wide-Angle EyeSight Camera Across Full Line

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Subaru prices the 2027 BRZ at $36,140 for the Limited and $38,770 for the tS. Both trims now include the latest EyeSight system with a new wide-angle mono
Blue Subaru SUV loaded with bicycle and kayak on roof rack, parked in mountain valley meadow with forested peaks.

Subaru May Sales Up 10.4 Percent as Hybrid and EV Share Hits 25 Percent

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Subaru sold 57,748 vehicles in May 2026, up 10.4 percent year-over-year. Hybrid and EV models accounted for nearly 25 percent of sales, a company record.
Silver 2026 Subaru Crosstrek with roof box parked on scrubland hillside under blue sky with scattered clouds

Subaru Crosstrek Wins Most Dependable Small SUV as Industry Dependability Hits Three-Year Low

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Subaru Crosstrek took the top spot in J.D. Power's 2026 dependability study for small SUVs, even as industry-wide problems climbed to 204 per 100 vehicles.
Blue 2026 Subaru Outback driving on desert road with red rock formations in background under clear sky

2026 Subaru Outback Named to Autotrader’s Best New Cars List as Sales Drop 32...

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The redesigned 2026 Subaru Outback earned Autotrader's Best New Cars recognition, but first-quarter sales fell 32 percent from the prior year.
Blue 2027 Subaru Forester Wilderness Hybrid parked on desert terrain with rocky mountains in background, showcasing elevated…

Subaru Forester Wilderness Hybrid Pairs 9.3 Inches of Ground Clearance With 25% Better Fuel...

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The 2027 Subaru Forester Wilderness Hybrid delivers 194 horsepower, 9.3 inches of ground clearance, and up to 25% better fuel economy than the gas version.
Blue Subaru three-row SUV parked on desert terrain with rocky landscape background, showcasing rugged capability.

Subaru Reports April Sales Down 5.9%, but Crosstrek Posts Best April Ever and EVs...

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Subaru sold 52,733 vehicles in April 2026, down 5.9% year-over-year, but Crosstrek logged its best April ever and EV sales doubled to 2,053 units.
White 2026 Subaru Forester parked on a tree-lined dirt road, displaying bronze wheels and front grille in natural woodland s…

Subaru Forester and Crosstrek Make Consumer Reports’ 2026 Top Picks List, Forester’s 13th Consecutive...

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The 2026 Subaru Forester earns its 13th straight Consumer Reports Top Pick nod, while the Crosstrek lands its third. Both now offer hybrid powertrains.
2026 Subaru Outback interior featuring tan and black leather seats, steering wheel, and dashboard with mountains visible thr…

2026 Subaru Outback Wins Wards 10 Best Interiors Award in First Year of Redesign

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The redesigned 2026 Subaru Outback Touring and Touring XT earned a spot on the Wards 10 Best Interiors & UX list, with judges praising the flagship SUV's